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A Content Model Is Not a Design System
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A Content Model Is Not a Design System

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Do you remember when having a great website was enough? Now, people are getting answers from Siri, Google search snippets, and mobile apps, not just our websites. Forward-thinking organizations have adopted an omnichannel content strategy, whose mission is to reach audiences across multiple digital channels and ...

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How to Sell UX Research with Two Simple Questions
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How to Sell UX Research with Two Simple Questions

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Do you find yourself designing screens with only a vague idea of how the things on the screen relate to the things elsewhere in the system? Do you leave stakeholder meetings with unclear directives that often seem to contradict previous conversations? You know a better understanding of user needs would help the ...

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Breaking Out of the Box
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Breaking Out of the Box

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CSS is about styling boxes. In fact, the whole web is made of boxes, from the browser viewport to elements on a page. But every once in a while a new feature comes along that makes us rethink our design approach. Round displays, for example, make it fun to play with circular clip areas. Mobile screen notches ...

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Designers, (Re)define Success First
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Designers, (Re)define Success First

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About two and a half years ago, I introduced the idea of daily ethical design. It was born out of my frustration with the many obstacles to achieving design that’s usable and equitable; protects people’s privacy, agency, and focus; benefits society; and restores nature. I argued that we need to overcome the ...

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Mobile-First CSS: Is It Time for a Rethink?
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Mobile-First CSS: Is It Time for a Rethink?

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The mobile-first design methodology is great—it focuses on what really matters to the user, it’s well-practiced, and it’s been a common design pattern for years. So developing your CSS mobile-first should also be great, too…right?  Well, not necessarily. Classic mobile-first CSS development is based on the ...

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Personalization Pyramid: A Framework for Designing with User Data
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Personalization Pyramid: A Framework for Designing with User Data

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As a UX professional in today’s data-driven landscape, it’s increasingly likely that you’ve been asked to design a personalized digital experience, whether it’s a public website, user portal, or native application. Yet while there continues to be no shortage of marketing hype around personalization platforms, ...

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Humility: An Essential Value
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Humility: An Essential Value

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Humility, a designer’s essential value—that has a nice ring to it. What about humility, an office manager’s essential value? Or a dentist’s? Or a librarian’s? They all sound great. When humility is our guiding light, the path is always open for fulfillment, evolution, connection, and engagement. In this ...

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Opportunities for AI in Accessibility
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Opportunities for AI in Accessibility

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In reading Joe Dolson’s recent piece on the intersection of AI and accessibility, I absolutely appreciated the skepticism that he has for AI in general as well as for the ways that many have been using it. In fact, I’m very skeptical of AI myself, despite my role at Microsoft as an accessibility innovation ...

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I am a creative.
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I am a creative.

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I am a creative. What I do is alchemy. It is a mystery. I do not so much do it, as let it be done through me. I am a creative. Not all creative people like this label. Not all see themselves this way. Some creative people see science in what they do. That is their truth, and I respect it. Maybe I even envy ...

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The Wax and the Wane of the Web
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The Wax and the Wane of the Web

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I offer a single bit of advice to friends and family when they become new parents: When you start to think that you’ve got everything figured out, everything will change. Just as you start to get the hang of feedings, diapers, and regular naps, it’s time for solid food, potty training, and overnight sleeping. ...

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User Research Is Storytelling
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User Research Is Storytelling

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Ever since I was a boy, I’ve been fascinated with movies. I loved the characters and the excitement—but most of all the stories. I wanted to be an actor. And I believed that I’d get to do the things that Indiana Jones did and go on exciting adventures. I even dreamed up ideas for movies that my friends and I ...

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